Skip to content. | Skip to navigation

Zicklin School Of Business

zicklin Logo
Baruch College Home Zicklin School of Business Home
Sections
You are here: ZSB Home » Academic Centers » Marketing Resource Lab » Welcome
Direct and Interactive Marketing Center
 
Document Actions

Welcome

The MarkLab is both a place and a program.  Its mission is to serve as a nexus between the students and faculty in the Marketing department and industry professionals.

The place aspect of MarkLab includes:

  • Providing a technologically sophisticated lab for team-based projects
  • Providing an environment where industry professionals can work one-on-one with students
  • Allowing students majoring in marketing and advertising to build relationships with each other that they will carry into their professional lives


The program aspect of MarkLab includes:

  • Providing industry with a means of accessing qualified talent from our student pool
  • Providing a forum for industry and academic exchange, with special emphasis on the role of diversity in a global communications environment.


 

FAQ | News | Events Listing | Administrators Login | About This Website | AACSB Accredited