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International Business Curriculum
Think of a Career in International Business or International Marketing
Your studies in international business or international marketing can lead to a job in a big multinational enterprise, an import-export company and many other kinds of firms.
As a global center for operations and finance, New York is the headquarters of hundreds of major multinationals, both US and foreign-owned. These far-flung enterprises need managers and professionals prepared to do business all over the world.
With its extensive air and seaport facilities, the region also is a pre-eminent location for international trade. Its many import-export firms require people well-trained in foreign credit operations, documentation, freight forwarding, customs brokering, logistics and international market research.
In New York, international business assumes many other forms as well. The City is home to thousands of enterprises linked to the global economy in:
- banking, insurance and finance;
- telecommunication and transportation;
- retailing and real estate;
- architecture and engineering;
- advertising and consulting; and
- entertainment and publication.
All of them need professionals and managers who understand current international business strategies and operating techniques.
Learning in this capital city of global business will equip you for success anywhere you choose to locate. Your Baruch education in International Business or International Marketing can be your passport to a rewarding career.
Business is Global
It is no longer possible to think of business in local or even national terms. The economy in which businesses, large and small, now operate is a global one. Markets for products and services are worldwide. Suppliers and competitors are not only across the street--they are all around the globe. To compete effectively requires an understanding of the international dimensions of business.
Because of economic, political, legal and cultural differences across nations, the problems encountered in international operations are often different from those experienced locally. In order to deal with them effectively, managers and professionals must be able to apply ways of thinking, negotiating and making decisions designed for the diversity, complexity and dynamism that are the hallmarks of doing business globally.
Even those who believe their work to be purely domestic are finding that international forces inevitably come into play, bringing with them unexpected challenges and new opportunities. An understanding of international business is essential, no matter what a business does or where it does it.
Three Ways to Study International Business at Baruch
- Major in International Business (MBA), or International Marketing (BBA). Check the current Undergraduate or Graduate Bulletin under “International Business” and “Marketing: International Marketing” for course requirements and descriptions.
- Minor in International Business (three courses) at the undergraduate level. Such a minor can enhance your chances at a good job. In today's marketplace, graduates who combine international competence with strong professional skills are in great demand. (For more information, get the International Business Minor information sheet at the Weissman Center for International Business, 8th Floor, 137 East 25th Street, or check the Undergraduate Bulletin.)
- Take Courses in International Business, marketing, finance, economics, management or law as free electives (undergraduate), as a three-course “concentration” (general MBA) or as "free electives" outside your major (specialized MBA).
Think of Baruch for your International Career
Baruch College has been committed to the teaching and study of international business since 1947. Its international programs are among the largest and oldest in the world. Its 3,000 undergraduate alumni and 600 MBA alumni can be found in the managerial and professional ranks of major companies throughout the region and the world.
Baruch graduates work for firms like Morgan Stanley, Kraft Foods International, AIG, Evergreen Marine and PricewaterhouseCoopers. Many have started their own successful international businesses.
The Newman Libary has many resources which can help guide you in "Finding a Job in International Business."
If you choose Baruch, its international business faculty stands ready to instruct, assist and guide you as you plan your career. And an important supplement to your class work are the resources of the Weissman Center for International Business, including:
- International business internships at major corporations such as AIG, Citigroup, Deutsche Telekom, Merrill Lynch, Mitsui & Co.,(U.S.A.), and UBS;
- Study abroad opportunities in England, France, Israel, Korea, Mexico, Germany, Sweden and many other countries;
- Forums and seminars where students can meet and learn from executives and professionals from a variety of countries and industry sectors;
- Scholarships for undergraduate and graduate students.
Baruch also offers a vibrant and diverse student life. It includes organizations devoted to understanding and succeeding in the global economy such as AIESEC, the international organization of students of business.
If you need more Information
- Check the Baruch website (www.baruch.cuny.edu) or get the Undergraduate or Graduate Bulletin from the Baruch College admissions offices.
- Contact Professor Andy Grein, Coordinator of the International Business Program (646-312-3341).
- Visit the Weissman Center for International Business, 137 East 25th Street, 8th Floor (646-312-2070).
- Make an appointment to see a graduate advisor (646-312-3140), or call the undergraduate advisement center at (646) 312-4260