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Privacy, Data Mining and Business Ethics

Join us for the fourth seminar in the David Berg Foundation Series on Ethics and Accountability at Baruch College! This luncheon discussion will examine the balance between corporate data mining and the individual's right to privacy.
When  Oct 25, 2011
from 12:30 PM to 01:30 PM
Where  55 Lexington Ave (enter on 24th or 25th street) Room 14-220
Contact Name 
Contact Phone  646-312-3231
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This program is made possible by support from the David Berg Foundation.


Program Video

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Program Slides

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About the Program

The program will feature Ken Dreifach, General Counsel and Chief Privacy Office of Rapleaf and Justin Brookman, Director, Consumer Privacy Project, Center for Democracy & Technology. Mr. Dreifach and Mr. Brookman will discuss how personal data is used, and what limits should be placed on its use by companies, politicians and other organizations. They will draw on their regulatory, professional and advocacy experiences working with online companies and the data industry.

About the Speakers

Justin Brookman is the Director for CDT's Project on Consumer Privacy. Prior to joining CDT in January 2010, Mr. Brookman was Chief of the Internet Bureau of the New York Attorney General's office. Under his leadership, the Internet Bureau was one of the most active and aggressive law enforcement groups working on internet issues, and Mr. Brookman brought several groundbreaking cases to protect the rights of online consumers. He brought the first regulatory actions against spyware and adware companies, as well as against the advertisers who funded those companies. He also brought several privacy cases against companies who misused or misappropriated consumers' personal information, including the first enforcement of Gramm-Leach-Bliley's restrictions on the use of consumer financial data. In 2009, Mr. Brookman brought the first case against a company for "astroturfing" --- or seeding internet message boards and blogs with fake positive reviews. He also brought important actions to preserve free speech online and to preserve network neutrality.

Mr. Brookman previously worked as a litigation associate for six years at Fried, Frank, Harris, Shriver & Jacobson LLP in both its New York and Washington offices. He received his J.D. from the New York University School of Law in 1998 and his B.A. in Government and Foreign Affairs from the University of Virginia in 1995.

Ken Dreifach is General Counsel and Chief Privacy Officer of Rapleaf, Inc., a Silicon Valley-based data technology company that works with online and off-line data and Internet platforms to personalize and customize content, offers and advertising. In that position, he heads all legal, compliance, and privacy efforts, and ensures that Rapleaf's principles and practices, including on privacy, adhere to legal, business and ethical requirements.

Before joining Rapleaf, Ken was Deputy General Counsel of Linden Lab, operators of the Second Life ( virtual world platform. At Linden Lab, he headed the company's regulatory, compliance, privacy, safety and litigation efforts, ensuring that the Second Life content and virtual currency platforms were operated in a secure, responsible manner.

From 2000 to 2006, Mr. Dreifach, like Mr. Brookman, served as Chief of the Internet Bureau of the New York Attorney General's office. Under Mr. Dreifach's leadership, that Bureau brought numerous ground-breaking enforcement actions protecting Internet users from a wide range of fraud and other illegal practices. These included high-profile matters against spyware distributors, spammers, crammers, online gambling operators, and others engaged in practices that were deceptive, unfair or might endanger children and minors. He also spent several years in private practice at two large, international law firms (first as associate, then as partner), advising financial and technology clients regarding compliance and product development.

Mr. Dreifach is a graduate of New York University School of Law, and Wesleyan University. He is a graduate of Wesleyan University (Class of 1987) and the New York University School of Law (Class of 1991), and began his legal career as a judicial clerk for Judge Phyllis Kravitch of the U.S. Court of Appeals for the Eleventh Circuit. He is a frequent speaker on Internet and privacy law issues, and has authored several articles on Internet law.


A light lunch will be served beginning at 12:00 p.m.

The presentation will run from approximately 12:45 to 2:30 p.m.


Complimentary pre-registration is required to attend this program. Register online, by phone or e-mail:

  1. Complete the online registration form
  2. Call us at 646-312-3231
  3. E-mail us at

Registration / More information about this event…

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