BBA in International Business
Baruch College has recognized international business as an important area of study for over 60 years. The new International Business major (to begin in Fall 2010) will build on that history and provide students with a comprehensive understanding of international business principles as they apply it in a business setting, expertise in a functional area (initially marketing or finance) within traditional business disciplines, appreciation and awareness of foreign cultures and practices in both a business and social environment, knowledge of a second language to conduct business in a foreign country, and practical business experience in an international environment, i.e., the practicum project in the capstone course and possibly an international internship. If interested in becoming part of the inaugural Fall 2010 class, please go to http://zicklin.baruch.cuny.edu/ibmajor and register your preliminary interest (application details will be emailed to you and posted on the site in January, 2010). The above IB Major site also has 19 FAQs (and answers) that will provide you additional details about the program.
Applications for the fall 2010 class are now available at: http://zicklin.baruch.cuny.edu/faculty/marketing/programs/bba-in-international-business/ib-admission-form.html
The students that graduate from this program will be some of the most well rounded students because they have likely lived in a foreign country, know a foreign language, worked on international projects, become an expert in a functional business area, and meet the requirements of a Baruch BBA degree.
The Department of Marketing and International Business coupled with the Departments of Management, Finance, Law, Political Science and Communications offer a wide variety of courses to meet the specific career orientations of students interested in many facets of the international business process.
For a major in International Business, students are required to take 21 credits of international-related courses (four core and three electives), a three course minor in either Finance or Marketing, and a Tier III minor in a language.
International Business Major
Required Courses (12 credits)
||International Business Principles||3 cr
|IBS 4200||Foreign Markets, Cultures, and Institutions||3 cr|
|MGT 4880||Management of Multinational Corporations||3 cr|
|IBS 5750||International Competitiveness||3 cr|
Three additional courses to be chosen from the following (9 credits)
||International Trade Operations||3 cr|
|MKT 4460||International Supply Chain Management||3 cr|
|COM 3069||Intercultural Communications||3 cr|
|LAW 3111||Law and International Business||3 cr|
|POL 3103||Political Economy||3 cr|
|POL 3344||International Organizations||3 cr|
|IBS 3000||Innovation, Technology and the Global Enterprise||3 cr|
|IBS 5350||Special Topics||3 cr|
|IBS 5000||Independent Study||3 cr|
Minor in Marketing Required Courses (9 Credits)
|MKT 3605||Consumer Behavior||3 cr|
|MKT 4420||International Marketing||3 cr|
|MKT 4700||Business Marketing Management||3 cr|
Minor in Finance Required Courses (9 Credits)
|FIN 3610||Corporate Finance||3 cr|
|FIN 3710||Investments||3 cr|
|ECO 3250||International Economics||3 cr|
Tier III Minor
A Tier III minor is to be taken in a foreign language. Examples of Tier III language minors include: Chinese, French, Hebrew, Italian, Japanese and Spanish.
However, students who demonstrated proficiency in a second language via a test could take another Tier III minor. Possible choices include: Asian and Asian American Studies; Latin American and Caribbean Studies; Information Technology and Social Responsibility; Religion and Culture; and Political Science.
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