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Nermin Eyuboglu
Associate Professor of Marketing
(646) 312 3293
Nermin_Eyuboglu@baruch.cuny.edu
http://aux.zicklin.baruch.cuny.edu/eyuboglu
Education:
BS Middle East Technical University 1978 MBA Fairleigh Dickinson University 1980 PhD University of North Carolina at Chapel Hill 1985
Areas of Expertise:
Strategic and Behavioral Aspects of Distribution Channels, Measure Development and Assessment in Marketing Research
Selected Publications:
Eyuboglu, Nermin, and Andreas Buja (2007), ``Quasi-Darwinian Selection in Marketing Relationships,'' Journal of Marketing, forthcoming.
Kabadayi, Sertan, Nermin Eyuboglu, and Gloria Thomas (2007), ``The Performance Implications of Designing Multiple Channels to Fit with Strategy and Environment,'' Journal of Marketing, forthcoming.
Ryu, Sungmin, and Nermin Eyuboglu (2006), ``The Environment and Its Impact on Satisfaction with Supplier Performance: An Investigation of the Mediating Effects of Control Mechanisms from the Perspective of the Manufacturer in the U.S.A.,'' Industrial Marketing Management, in press.
Eyuboglu, Nermin and Sertan Kabadayi (2005), "Dealer-Manufacturer Alienation in a Multiple Channel System: The Moderating Effect of Structural Variables" Journal of Marketing Channels, vol. 12(3), 3-24.
Eyuboglu, Nermin, Sungmin Ryu, and Thomas Tellefsen (2003), "Current and Future interdependence: Effects on Channel Relationships,"Journal of Marketing Channels, Vol.11 (1), 3-26.
Tellefsen Thomas and Nermin Eyuboglu (2002), "The Impact of a Salesperson's In-House Conflicts and Influence Attempts on Buyer Commitment,'' Journal of Personal Selling and Sales Management, Vol. 22 (3), 157 - 172.
Eyuboglu Nermin and Andreas Buja (1993), "Dynamics of Channel Negotiations: Contention and Reciprocity", Psychology and Marketing, 10 (1): 47-65.
Buja Andreas and Nermin Eyuboglu (1993), "Remarks on Parallel Analysis", Multivariate Behavioral Research, 27 (4): 509-40, 1993.
Eyuboglu Nermin, Nicholas M. Didow and Andreas Buja (1992) "Structural Power in Channel Relationships" (with Nicholas M. Didow and Andreas Buja). Advances in Distribution Channel Research, 1: 81-113.
Academic Activities:
Editorial Board Member, Journal of Business to Business Marketing, 1993-2002.Marketing Area Doctoral Program Coordinator, 1994-99.
Awards, Honors, etc.:
Teaching Excellence Award, Zicklin, School of Business,2004
Honorable Mention, Dissertation Proposal Competition, Marketing Science Institute, 1984.
Continued Teaching Excellence Award, Zicklin School of Business, 1991 and 1992.