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ZSB Home » Academic Programs » Undergraduate Programs » Updated BBA Curriculum Changes (Effective Fall 2012) » Change in course number, title, description, credit, co or pre-requisites

Change in course number, title, description, credit, co or pre-requisites

 

Department of Statistics and Computer Information Systems

Change in Course Description and Pre-requisite


From: CIS 2200 Introduction to Information Systems and Technologies
This course introduces the student to the use of computers and other information systems technologies in organizations. Topics include management information systems (MIS), hardware and software concepts, organization of information, elements of systems analysis and design, telecommunications, and contemporary applications of computers in organizational environments. Students will explore the ethical and globalization issues that have developed with the use of information systems and will cultivate an awareness of changes in the field with the use of business periodicals.
Working individually and in groups, students will apply their knowledge through written analysis of case studies, conducting information and organizational analyses and developing, where appropriate, applications using widely used spreadsheet, data presentation, and database management software. (CIS 1357 may not be used in lieu of CIS 2200 to satisfy the prerequisite to any intermediate or advanced CIS course. Students may receive credit for both CIS 1357 and CIS 2200).
Pre-requisites: CIS 1000 (or equivalent) and BUS 1000
To: CIS 2200 Introduction to Information Systems and Technologies
This course introduces the student to the application of information systems in organizations. Topics include Information Systems strategy, basic components of Information Technology infrastructure including hardware, software, networking and telecommunications, database management, and systems development. Students will explore the ethical and global issues that have developed with the use of information systems and will cultivate an awareness of changes in the field with the use of business periodicals.
Working individually and in groups, students will apply their knowledge through case analyses and by solving business problems using appropriate software solutions including spreadsheets and databases. (CIS 1357 may not be used in lieu of CIS 2200 to satisfy the prerequisite for any intermediate or advanced CIS course. Students may receive credit for both CIS 1357 and CIS 2200).
Pre-requisite: BUS 1000

From: STA 2100 Statistics for Social Science
An introduction to statistical concepts and methods of organizing, presenting, and analyzing quantitative data. Emphasis will be on the application of these tools in making inferences and decisions from experimental and observational data. Includes measurement scales; descriptive statistics; basic probability and probability distributions; concepts of sample, population, and sampling distribution; elements of statistical inference; one-way and two-way analysis of variance; and an introduction to correlation and regression analysis.
Pre-requisites: MTH 2301 or 2001 or equivalent.
To: STA 2100 Statistics for Social Science
An introduction to statistical concepts and methods of organizing, presenting, and analyzing quantitative data. Emphasis will be on the application of these tools in making inferences and decisions from experimental and observational data. Includes measurement scales; descriptive statistics; basic probability and probability distributions; concepts of sample, population, and sampling distribution; elements of statistical inference; one-way and two-way analysis of variance; and an introduction to correlation and regression analysis.
The following distributions are examined and applied to the solution of problems: binomial, normal, t, and F distributions. Techniques for using the computer as a tool in the analysis of statistical problems will be introduced. Beginning in Summer 2012,  STA 2100 is not equivalent to STA 2000.  STA 2100 cannot be used in lieu of STA 2000 to satisfy pre –business core requirement for a Zicklin major and to satisfy the prerequisite for any intermediate or advanced STA course.   Students may receive credit for either  STA 2100 or STA 2000.
Pre-requisites: MTH 1030

Change in Course Pre-requisite


From: STA 2000 Business Statistics I
Pre-requisites: Sophomore status, CIS 1000 or 2200, and MTH 2001 or 2301 or equivalent.
To: STA 2000 Business Statistics I
Pre-requisites: Sophomore status, MTH 2003
Pre-or-Co-requisite: CIS 2200

Change in Course Title


From: CIS 4350 Computer Control and Audit
To: CIS 4350 Information Technology Audit


Department of Management

Changes in Prefix, Description, and Pre or Co-requisites

From: MGT 4966/MKT 4966 Social Media Marketing and New Ventures
The objective of this course is to provide students with the requisite skills to understand and be able to identify business creation and marketing opportunities associated with the emerging social media. Similar to the real world business development process, this course is an eclectic combination of a variety of academic disciplines including small business studies, entrepreneurship, marketing, finance, computer information systems and political science. Specifically, the course is designed to have students understand the emerging social media "ecosystem" and how the social media phenomenon relates to business.  Students will be able to define how social networking transforms their personal and professional relationships and ultimately answer the question:  “So what can this social media stuff do for me?"  To answer this question, students will learn the basic working of a business plan and be able to apply it to a social media new venture opportunity.
Pre-requisite: MGT 3120 and MKT 3000
Co-requisite: MKT 4555


To: MGT 4966 Social Business: Social Networking for Entrepreneurs
The objective of this course is to provide students with the requisite skills to understand and be able to identify and evaluate how new ventures and existing enterprises are utilizing social communication to create more transparent information networks by engaging and connecting internal and external stakeholders. These social networks are multidimensional and, since information is highly transparent and accessible, help enterprises to both speed up business development as well as manage entrepreneurial risk more proactively. Similar to the real world business development process, this course emphasizes small business studies and entrepreneurship relative to new and established ventures that use social networking to address issues including company leadership, marketing, HR, finance, and computer information systems. Specifically, the course is designed to give students the opportunity to explore the power of new social networking strategies/tools through a series of case studies (e.g., IBM, Facebook, Google) and develop a social business strategy for an existing business or new venture. Students will actively explore how social networking transcends personal and professional relationships, and ultimately answer the question:  “How can social communication enhance my entrepreneurial new venture?”  Students who have taken MGT 4966 or MKT 4966 prior to spring 2012 will receive credit for either MGT 4966 or MKT 4966, not both. Students who take MGT 4966 from spring 2012 onward may receive credit for both MGT 4966 and MKT 4966.
Pre-requisite: MGT 3120

Department of Marketing and International Business

Changes in Pre or Co-requisites

From: MKT 4120 Media Planning
Pre-requisite: MKT 3000
Pre-or-Co-requisite: MKT 3520
To: MKT 4120 Media Planning

Pre-requisite: MKT 3000 and MKT 3520

From: MKT4131 Persuasive Communication
Pre-requisite: MKT 3000 and MKT 3520 or equivalent
To: MKT4131 Persuasive Communication
Pre-requisite: MKT 3000 and MKT 3520

From: MKT 4151 Direct and Interactive Marketing
Pre-requisite: MKT 3000 and MKT 3520
To: MKT 4151 Direct and Interactive Marketing
Pre-requisite: MKT 3000
Pre-or-Co-requisite: MKT 3520

From: MKT 4152 Direct Marketing II: Database Marketing and Managing the Creative Process
Pre-requisite: MKT4151 or departmental permission
To: MKT 4152 Direct Marketing II: Database Marketing and Managing the Creative Process
Pre-requisite: MKT 3000
Pre-or-Co-requisite: MKT 3520

From: MKT 4171 Public Relations
Pre-requisite: MKT 3000 and MKT 3520
To: MKT 4171 Public Relations
Pre-requisite: MKT 3000
Pre-or-Co-requisite: MKT 3520

From: MKT 4557 Digital Advertising
Pre-requisite: MKT 4555
To: MKT 4557 Digital Advertising
Pre-or-Co-requisite: MKT 3520 or MKT 4555

From: MKT 5150 Advertising Campaigns
Pre-requisite: Senior status
To: MKT 5150 Advertising Campaigns
Pre-requisite: MKT 3520

From: MKT 5750 Marketing Strategy
Pre-requisite: MKT 3000 and MKT 3600
To: MKT 5750 Marketing Strategy
Pre-requisite: MKT 3000 and MKT 3605

Changes in Prefix, Description, and Pre or Co-requisites

From: MGT/MKT 4966 Social Media Marketing and new Ventures
The objective of this course is to provide students with the requisite skills to understand and be able to identify business creation and marketing opportunities associated with the emerging social media. Similar to the real world business development process, this course is an eclectic combination of a variety of academic disciplines including small business studies, entrepreneurship, marketing, finance, computer information systems and political science.  Specifically, the course is designed to have students understand the emerging social media "ecosystem" and how the social media phenomenon relates to business.
Students will be able to define how social networking transforms their personal and professional relationships and ultimately answer the question:  “So what can this social media stuff do for me?"  To answer this question, students will learn the basic working of a business plan and be able to apply it to a social media new venture opportunity.  3 hours, 3 credits.
Pre-requisite: MGT 3120 and MKT 3000
Co-requisite: MKT 4555


To: MKT 4966 Social Media Marketing and new Ventures
The objective of this course is to provide students with the requisite skills to understand and be able to identify business creation and marketing opportunities associated with the emerging social media. Similar to the real world business development process, this course is an eclectic combination of a variety of academic disciplines including small business studies, entrepreneurship, marketing, finance, computer information systems and political science. Specifically, the course is designed to have students understand the emerging social media "ecosystem" and how the social media phenomenon relates to business.
Students will be able to define how social networking transforms their personal and professional relationships and ultimately answer the question:  “So what can this social media stuff do for me?"  To answer this question, students will learn the basic working of a business plan and be able to apply it to a social media new venture opportunity. (Students who have taken MGT 4966 or MKT 4966 prior to spring 2012 will receive credit for either MGT 4966 or MKT 4966, not both. Students who take MGT 4966 from spring 2012 onward may receive credit for both MGT 4966 and MKT 4966)
Pre-requisite: MKT 3000 and MKT 3605
Pre-or-Co-requisite: MKT 4555 or MKT 3520

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