Graduate Advisement Hub

Zicklin School of Business



MS Marketing Course Recommendations

    • The required marketing core courses are the same for all marketing concentrations and are generally offered every Fall/Spring semester.
      • MKT 9703: Data-Driven Marketing Management
      • MKT 9702: Marketing Research, MKT 9716 Consumer Behavior
      • MKT 9759: Marketing Consulting Practicum

 

    • MKT 9702: Market Research has the preliminary course STA 9708 as a prerequisite.
      • Students who are required to complete STA 9708 should prioritize taking it within the first two semesters.

 

    • MKT courses are not generally offered in Summer.
Waiver Criteria for Preliminary Statistics Course