Graduate Advisement Hub

Zicklin School of Business



Online MS Marketing


Credit Range: 30-33
Average Time to Completion: 2 years

Online MS Advisor
Keisha Lewars, Associate Director, Graduate Online Programs
Danielle Taira, Academic Advisor Assistant, Graduate Online Programs
Email: zicklinonlinegradadvising@baruch.cuny.edu

Online MS Marketing Faculty Advisor
Dr. Mahima Hada
Email: mahima.hada@baruch.cuny.edu

30 – 33 Total Credits:
3
Preliminary Credits (STA 9708)*
15
Required Credits
9
Elective Concentration Credits
6
Elective Credits
➤ New Online MS Marketing students

  • Online students will have an “Zicklin Online Programs” hold on their records. Students must attend an advisement session with the online advising team before this hold can be removed and before you are permitted to register for classes.
  • After the advisement session, students will receive an email with course information.

CURRENT ONLINE MS MARKETING CURRICULUM

Preliminary Course & Waiver Criteria (3 credits)

➤ Degree Map

The degree map is a suggested term-by-term sample course schedule.
Required course order is determined by Graduate Programs, and the class offerings could change.

Digital Marketing Concentration (STEM): Fall Entry
Digital Marketing Concentration (STEM): Spring Entry

Marketing Analytics Concentration: Fall Entry
Marketing Analytics Concentration: Spring Entry

➤ Important Registration Information

  • All courses in the online program follow a 7-week format with online asynchronous course modality.
  • Required courses must be completed through the online program.
  • Students can take electives offered within the 14-week traditional program, but advisor approval is required.
  • Review the 7-week academic calendar for dates and deadlines.

Academic Calendar

➤ Academic Program Overview & Expectations

  • Class commitment – about 20 hours per course per week (includes time to task for completing readings, assignments & coursework).
  • Students may have coursework to complete before the first-class meeting.
  • Courses may have groupwork components.
  • Coursework includes weekly assignments, projects and/or exams.
  • Timeframe may be provided for exam completion.
  • Virtual faculty office hours.
  • Be sure to review the 7-Week 1 and 7-Week 2 dates and deadlines for all semesters, including Summer.