When people first have an idea for a project and someone asks, “Why don’t you start this as a serious venture?” the usual responses are, “Well, there are already so many out there like this “or “A million people do this already.” While that all might be true, what is also true is that no one else is you. This workshop will teach you how to use what makes you different to your advantage. You’ll be able to identify where you stand against your competitors, learn tips on how to use your unique selling proposition to your advantage and how to formulate it so that it’s strong on your website and in your pitches.

Featuring Ashley K Stoyanov

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