Aditya Jain is associate professor of operations management at the Zicklin School of Business at Baruch College, City University of New York. His primary research interests include retail operations, supply chain management and healthcare operations. Aditya earned his PhD in Operations Management from the Simon School of Business at University of Rochester, and served as a faculty member at Indian School of Business and the Kellogg School of Northwestern University prior to his current appointment. His industry experience includes extensive consulting work with fashion retailer through the retail/supply chain analytics company he founded and ran for several years. He holds a bachelor’s degree in Chemical Engineering from Indian Institute of Technology, Bombay.