Chaoqun Deng - Zicklin School of Business

About

Chaoqun Deng, PhD is an Assistant Professor of Information Systems at the Zicklin School of Business, Baruch College. She earned her doctoral degree in information systems from Rensselaer Polytechnic Institute in Troy, New York. Her research interests center on the intersection of social media, sharing economy and firm strategies. In particular, her research utilizes theories from information systems and marketing to examine managerial response strategies to customer reviews in online digital platforms by using machine learning (e.g. deep learning) and natural language processing techniques. She has published five journal papers, including in Information Systems Research, Strategic Management Journal and Journal of Management Studies, and has two requested revisions from premier journals. She has presented her work multiple times at major conferences in Information Systems and Management, leading to ten publications in major conference proceedings. She has taught various topics in Information Systems. Before joining Baruch College, she was an Assistant Professor of Information Systems at the Trulaske College of Business, University of Missouri.

Publications

Ravichandran T, Deng C. (2022). Effects of Managerial Response to Negative Reviews on Future Review Valence and Complaints. Information Systems Research. (https://doi.org/10.1287/isre.2022.1122). (Both authors contributed equally)

Schnatterly, K., Berns, J. P., Silva, F. C. d., & Deng, C. (2021). The Effects of Board Expertise-Risk Misalignment and Subsequent Strategic Board Reconfiguration on Firm Performance. Strategic Management Journal, 1-30. (https://doi.org/10.1002/smj.3291).

Cabral, J., Deng, C., & Kumar, S. (2020). Internal Resource Allocation and External Alliance Activity of Diversified Firms. Journal of Management Studies ( https://doi.org/10.1111/joms.12570), 57(8), 1690-1717.

Yingcheng Xu, Li Wang, Bo Xu, Wei Jiang, Chaoqun Deng, Fang Ji, Xiaobo Xu (2019). An Information Integration and Transmission Model of Multi-Source Data for Product Quality and Safety. Information Systems Frontiers, 21(1):191-212.

Xiaoyun He, Amir Karami, Chaoqun Deng (2017). Examining the Effects of Online Social Relations on Product Ratings and Adoption: Evidence from an Online Social Networking and Rating Site. International Journal of Web Based Communities, 13(3):344-363.

Rhonda K. Reger, Chaoqun Deng, Brandy Mmbaga, Nick A. Mmbaga and Duyi Li. “The Joke’s on Us: The Effect of Organizational Memes on Social Approval of Organizations,” Proceedings of Academy of Management Annual Meeting (AOM), Boston 2019.

Karen Schnatterly, John Berns, Felipe Calvano Da Silva and Chaoqun Deng. “Are Directors` Skills Equal to the Task? Expertise Gaps Between Directors and Firm Strategy,” Proceedings of Academy of Management Annual Meeting (AOM), Boston 2019.

Chaoqun Deng and T Ravichandran. “Positivity Bias: Effects of Discrete Emotions on Review Helpfulness,” Proceedings of Twenty-fourth Americas Conference on Information Systems (AMCIS), New Orleans 2018.

Chaoqun Deng and T Ravichandran. “How Consumers Perceive Trustworthiness of Providers in Sharing Economy: Effects of Photos and Comments on Demand at Airbnb,” Proceedings of Twenty-third Americas Conference on Information Systems (AMCIS), Boston 2017.

Chaoqun Deng and T Ravichandran. “When Do Managers Respond to Electronic Word of Mouth?” Proceedings of Academy of Management Annual Meeting (AOM), Atlanta 2017.

Chaoqun Deng and T Ravichandran. “Managerial Response to Online Compliments: Helpful or Harmful?” Proceedings of Thirty Seventh International Conference on Information Systems (ICIS), Dublin 2016.

Chaoqun Deng, Yingda Lu, T Ravichandran and Xiaoyun He. “What Makes Video Ads Viral: Quantifying the Impact of Marketer- and User-Generated Content,” Proceedings of Twenty-second Americas Conference on Information Systems (AMCIS), San Diego 2016.

T Ravichandran, Chaoqun Deng and Dongling Huang. “Effects of Managerial Response to E-WOM on Consumer Attitude,” Proceedings of Thirty Sixth International Conference on Information Systems (ICIS), Fort Worth 2015.

Chaoqun Deng and T Ravichandran. “How Do Firms Benefit from Participating in Value Network: Network Structure, Network Transparency and Firm Performance?” Proceedings of 2014 Annual Meeting of the Decision Sciences Institute (DSI), Tampa 2014. (Nominated for the Best Conference Paper Award)

Russell Haines and Chaoqun Deng. “The Good News-Bad News Effect on the Decision-Making Process in Inventory Management in Supply Chain Environments,” Proceedings of Decision Sciences Institute 44th Annual Meeting (DSI), Baltimore 2013.

Awards